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Contact:         Meghan Powderly
                        Marketing Manager
                        Learning Express
                        (978) 889-1087
                        meghan@learningexpress.com

 

 
 
LEARNING EXPRESS NAMES TOP HOLIDAY PICKS
With its Top 10 Holiday Toy choices, franchise helps shoppers choose fun, engaging gifts for children

Devens, MA (Grassroots Newswire - October 21, 2007) - The 2007 holiday season is just around the corner, many people will soon begin to prepare a list of gifts to purchase for relatives, friends and other loved ones. While parents might already know what to purchase young children on their list, grandparents, friends and families may not - especially when it comes to purchasing a toy.
      "Although toys should be fun for kids, at Learning Express we don't think it should stop there. We want to help our customers pick out toys that are age appropriate, have educational value and encourage learning through play. At the same time, it is also important that toys are safe," said Sharon DiMinico, founder and CEO of Learning Express. The following is Learning Express' top ten gift choices for the 2007 holiday season as the shopping frenzy begins.

Learning Express 2007 Top 10 Holiday Toy Picks

 

1.       Twilight Turtle (ages 3 and up): The plush constellation nightlight transforms nurseries and bedrooms into a starry night sky that comforts and calms children.

 

2.       Rubik's Revolution Game (ages 5 and up): The Rubik's Cube is an icon recognized around the world. Now there's a whole new take on cubing. Designed as the perfect compliment to the original 3 by 3 cube, Rubik's Revolution is an electronic cube that challenges both your speed and smarts.

 

3.       What's Cookin' Kitchen (ages 2 and up) - Kids will feel grown up in this highly-detailed, high quality play kitchen. It includes a play dishwasher, oven, microwave, stove, sink and refrigerator, countertops for play space and a phone that slides on and off the wall.

 

4.       Aerolite Electric Remote Control Helicopter (ages 12 and up) - This toy includes everything the first-time air enthusiast needs to get in the air - the helicopter, transmitter, batteries and charger!

 

5.       Smart Globe Deluxe (ages 5 and up) - Learn about history, cultures, languages, and much more for each country. This internet-ready, age- appropriate, interactive game communicates in 8 languages.

 

6.       Personalization - What child doesn't love to see their name in print? Personalization makes a gift that much more special. Learning Express will personalize free of charge with fun, colorful lettering on a multitude of items including piggy banks, lap trays and totes.

 

7.       Olivia Lights n' Sounds Dollhouse (ages 3 and up) - This vivid dollhouse has everything a girl could ask for, including lights and sounds that will remind her of her own home.

 

8.       Lift Off Rocket (ages 18 months and up) - Houston, we have a problem! Everyone wants to play with this special spaceship. Lift Off Rocket includes 2 astronauts, space dog, alien, dune buggy and moon crater. Press a button to hear the lift-off sequence and see the boosters light up.

 

9.       Color 'n' Carry Flower Bag Kit (ages 7 and up) - They can create a messenger bag like no other with this fun and funky set, plus the bag is big enough for school books and binders.

 

10.   Folding Wooden Princess Castle (ages 3 and up) - This wonderful wooden castle opens for hours of make-believe play. Kids will love the tall turrets, balconies, secret hiding places and working drawbridge.

According to DiMinico, Learning Express is more than just a toy store - it's a fun experience that will make even adults feel like a kid again. "As toy experts, we can offer advice on choosing the right toy this holiday season," DiMinico said. "Our toy selection is designed to be fun and entertaining. It's important to us that you find the perfect toy, and when you do, we'll wrap it for free."

For more information about Learning Express, please visit
www.learningexpress.com


About Learning Express
Learning Express is the leading franchisor of specialty toy stores, with more than 120 locations across the country, each one locally owned and operated. Learning Express stores provide an extraordinary shopping experience with knowledgeable sales staff offering expert advice on choosing the perfect toy, for every child, for any occasion. The product mix is carefully selected from manufacturers around the world and has exceptional play value. A birthday gift registry, free gift-wrapping, free personalization, civic fundraising, and consumer VIP programs make every Learning Express store an integral part of the community. Learning Express also offers ExpressCodes, an exclusive program that offers a simple solution to finding appropriate toys that best fit the developmental needs of children.



Warning: All products are labeled by the manufacturer if the product poses a choking hazard for children under 3.
Toys for ages 3 years and up may contain small parts and may pose a choking hazard for a younger brother or sister.

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please Contact a Local Learning Express Store where we will be delighted to help you.

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Learning Express Inc., 29 Buena Vista Street, Devens, MA 01434


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