Learning Express Toys & Gifts Names Lauren Derse CEO

Paul Harrington Convention, Franchise Expos, Franchise News, Retail, Toy Industry

The Toy Book – Learning Express founder Sharon DiMinico marked the 35th anniversary of the company — the leading franchisor of specialty toy stores in the U.S. — by passing the torch to her daughter, Lauren Derse, who takes on the role of CEO. “Lauren brings with her a Harvard Business School degree but more importantly, she has had in-store …

An American Reports from the Toymaster May Show

Meghan Thompson Convention, Franchise News, Franchising, Retail, Toy Industry

ToyWorld Magazine – Mike Derse is director of Business Development at Learning Express Toys. Based in Massachusetts, Mike heads up franchise and new business development, strategic planning, financial reporting, real estate and franchise compliance. Here he reports on his recent visit to the Toymaster May Show in Harrogate. Full Article: https://issuu.com/toyworldmag/docs/toy_world_magazine_july_2022_sml/s/16238141

Learning Express Toys Appoints New CEO at Annual Convention Commemorating 35 Years of Play

Meghan Thompson Convention, Franchise News, Franchising, Retail, Toy Industry, Uncategorized

Devens, Mass., June 30, 2022 — The Learning Express Toys & Gifts Franchise hosted its annual Convention and Vendor Expo in Ft. Lauderdale, FL earlier this week, giving store owners a first look at upcoming products from nationwide vendors.  This Convention marked the 35th anniversary of the franchise and founder Sharon DiMinico’s transition from CEO to her daughter, Lauren Derse. …

Thousands of toys donated to Joe DiMaggio Children’s Hospital in Hollywood, Florida

Meghan Thompson Convention, Franchising, Philanthrophy, Retail, Toy Industry, Uncategorized

HOLLYWOOD, FLA. (WSVN) – A truckload of toys made their way to a South Florida children’s hospital, a special delivery that promises to bring smiles to the young patients and take some of the stress out of a hospital visit. 7News cameras on Wednesday captured stuffed animals, dollhouses, play sets and other toys that will be gifted to patients at …

Multi-Unit Learning Express Storeowner Reveals Top Toys For Spring

Meghan Thompson Franchising, Local Franchise News Article, Retail, Toy Industry

COLLEGEVILLE, PA. Caroline Brant, owner of two Learning Express stores in Pennsylvania; Learning Express Toys of Collegeville and Blue Bell, was recently interviewed on Fox 29 Philadelphia. She reveals her top picks for the Spring and Easter season. To view the entire interview, click the link below. https://www.fox29.com/video/1045493

State of the Industry Q&A 2022: Learning Express

Meghan Thompson Franchise News, Franchising, Retail, Toy Industry

The Toy Book Sharon DiMinico, founder and CEO at Learning Express, talks about supply chain disruptions, top toy trends, and Learning Express exclusives in the Toy Book’s annual State of the Industry Q&A. The Toy Book: How did Learning Express plan for supply chain disruptions early in 2021?  Sharon DiMinico: Because of our close partnerships with our vendors, we knew early last year …

Learning Express Prepares for its Biggest Year Yet

Meghan Thompson Franchise News, Franchising, Retail, Toy Industry

Retail Merchandiser, Strategies for Growth With its network of locally owned toy stores continuing to grow, Learning Express prepares for its biggest year yet. As a company known for its dedicated network of local storeowners, friendly atmosphere and impressive range of on-trend toys, Learning Express continues to see success. With the help of its brand-new website, exclusive range of Squishmallow …

Kids drive demand via TikTok as Learning Express web sales soar

Meghan Thompson Franchising, Marketing Programs, Toy Industry, Uncategorized

Digital Commerce 360 Gretchen Salois Original Article Posted at Digital Commerce 360. The pandemic fueled a social commerce phenomenon that resulted in an unexpected jump in web sales thanks to children sharing popular toys like Pop Its and Squishmallows on TikTok. Toy retail chain Learning Express is riding this wave of success while keeping an eye out for the next …

Shreveport, LA Storeowner Discusses Shopping Local in Televised Interview

Mike Derse Local Franchise News Article, Owner Spotlight

SHREVEPORT, Louisiana. Sarah Toups, owner of Learning Express of Shreveport, LA, was recently interviewed on KTBS Channel 3. She discussed how difficult shutdowns were for business in 2020 and how thankful she is that the community has come out to support local businesses in 2021. “Everyone has really come out in full support and gave me the courage to keep …

Local shops see uptick in sales on Cyber Monday

Mike Derse Local Franchise News Article, Owner Spotlight

CHATTANOOGA, Tennessee. Joanna Holland, owner of two Learning Express franchises in the Chattanooga area, was recently interviewed by local NBC affiliate, WRCB, about early sales results for the 2021 holiday season. “For the whole year we’ve been having our best year in history, actually, with a couple of different toy crazes with fidgets and Squishmallows that have been going on.” …