Learning Express Toys & Gifts Names Lauren Derse CEO

Paul Harrington Convention, Franchise Expos, Franchise News, Retail, Toy Industry

The Toy Book – Learning Express founder Sharon DiMinico marked the 35th anniversary of the company — the leading franchisor of specialty toy stores in the U.S. — by passing the torch to her daughter, Lauren Derse, who takes on the role of CEO. “Lauren brings with her a Harvard Business School degree but more importantly, she has had in-store …

An American Reports from the Toymaster May Show

Meghan Thompson Convention, Franchise News, Franchising, Retail, Toy Industry

ToyWorld Magazine – Mike Derse is director of Business Development at Learning Express Toys. Based in Massachusetts, Mike heads up franchise and new business development, strategic planning, financial reporting, real estate and franchise compliance. Here he reports on his recent visit to the Toymaster May Show in Harrogate. Full Article: https://issuu.com/toyworldmag/docs/toy_world_magazine_july_2022_sml/s/16238141

Learning Express Toys Appoints New CEO at Annual Convention Commemorating 35 Years of Play

Meghan Thompson Convention, Franchise News, Franchising, Retail, Toy Industry, Uncategorized

Devens, Mass., June 30, 2022 — The Learning Express Toys & Gifts Franchise hosted its annual Convention and Vendor Expo in Ft. Lauderdale, FL earlier this week, giving store owners a first look at upcoming products from nationwide vendors.  This Convention marked the 35th anniversary of the franchise and founder Sharon DiMinico’s transition from CEO to her daughter, Lauren Derse. …

State of the Industry Q&A 2022: Learning Express

Meghan Thompson Franchise News, Franchising, Retail, Toy Industry

The Toy Book Sharon DiMinico, founder and CEO at Learning Express, talks about supply chain disruptions, top toy trends, and Learning Express exclusives in the Toy Book’s annual State of the Industry Q&A. The Toy Book: How did Learning Express plan for supply chain disruptions early in 2021?  Sharon DiMinico: Because of our close partnerships with our vendors, we knew early last year …

Learning Express Prepares for its Biggest Year Yet

Meghan Thompson Franchise News, Franchising, Retail, Toy Industry

Retail Merchandiser, Strategies for Growth With its network of locally owned toy stores continuing to grow, Learning Express prepares for its biggest year yet. As a company known for its dedicated network of local storeowners, friendly atmosphere and impressive range of on-trend toys, Learning Express continues to see success. With the help of its brand-new website, exclusive range of Squishmallow …

Sylvania, OH Franchise Opens This Weekend

Mike Derse Franchise News, Franchising, Owner Spotlight

SYLVANIA, Ohio. A beloved local toy store returns to Sylvania, Ohio this October with the grand re-opening of Learning Express Toys and Gifts at 5577 Monroe Street. Lifelong Ohio residents, new owners Rene and Rich Rusgo are excited to bring their passion for community to a small business that helps create memories for kids of all ages. The grand re-opening …

Fidget Craze Drives Repeat Customer Traffic

Mike Derse Franchise News, Toy Industry

DEVENS, Massachusetts. A new fidget is in town, and this one has staying power. In 2017, a particular design of spinning device went off patent, and toy developers across the world started to manufacture and market the device as a toy for keeping restless hands busy and keeping its users focused. Whether or not fidget spinners achieved their marketed purpose, …

There’s a New Plush in Town

Mike Derse Franchise News, Franchising

DEVENS, Massachusetts. It’s a unique time to own a toy store. Few recall Beanie Babies as vividly as Steve Kessel, former owner of the Learning Express toy store in Saugus, MA and now Regional Owner and Developer for the franchise brand. He was, after all, the chain’s number one retailer of the fuzzy collectibles that fetched prices far in excess …

Learning Express Cypress, TX Celebrates New Ownership

Mike Derse Franchise News, Local Franchise News Article, Owner Spotlight

CYPRESS, Texas. Community Impact Newspaper recently announced the new ownership of Learning Express of Cypress, TX effective February 10, 2020. The news site introduced new owners, Becky and Mike Souther. “I have been a resident of Cypress for 19 years and have a deep connection with this community,” said Ms. Souther. “We are so excited to own and operate a …